Product Overview
Green Goods is a regenerative impact platform that makes documenting, verifying, and funding conservation work as simple as posting on social media—while creating permanent, verifiable on-chain records.
Vision
Making regenerative impact measurable, verifiable, and fundable.
We envision a world where:
🌱 Impact work is easy to document: As simple as taking photos and submitting
⛓️ Every contribution is verifiable: Permanent on-chain records
🤝 Communities coordinate effortlessly: Through localized gardens
💰 Funding flows to proven impact: Retroactive rewards for real work
📈 Regenerative work scales: Through composable, open data
Goals
1. Simplify Impact Capture
From:Complex forms, bureaucratic overhead, 30-minute submissions
To: MDR workflow (Media → Details → Review) in under 2 minutes
2. Enable Verification
From: Self-reported data with no independent validation
To: Operator-validated work with permanent on-chain attestations
3. Coordinate Communities
From: Siloed efforts with no shared infrastructure
To: Gardens as coordination hubs with unified metrics
4. Unlock Funding
From: Grants for promises with delayed/incomplete reporting
To: Retroactive funding for verified, proven impact
Where It Fits in the Regen Stack
Green Goods integrates with and extends the regenerative finance ecosystem:
Regenerative Finance (ReFi) Stack
Complementary Tools
Data Layer:
EAS (Ethereum Attestation Service): On-chain attestation infrastructure
IPFS (Pinata): Decentralized media storage
Identity & Auth:
Pimlico: Smart account abstraction for gasless transactions
Reown AppKit: Wallet connection for operators
Blockchain:
Arbitrum, Celo, Base: Layer 2 networks for low-cost transactions
Tokenbound Accounts (ERC-6551): Gardens as autonomous entities
Existing Platforms:
Complements (doesn't replace): iNaturalist, Seek, Regen Network
Adds: Verification, coordination, funding layer
Key Differentiators
1. Offline-First Architecture
Unlike web-only platforms, Green Goods works in the field:
📱 Submit work without internet
🔄 Automatic sync when online
💾 Local-first data storage
📸 Media queued in device
Why it matters: Conservation work happens in remote areas without reliable connectivity.
2. Dual Authentication
Passkey mode (gardeners):
Biometric authentication (Face ID/Touch ID)
No seed phrases or gas fees
Smartphone native
Web2-like UX with web3 benefits
Wallet mode (operators):
Traditional web3 wallets
Full control and transparency
Suitable for validators
Why it matters: Different user types need different auth models.
3. Operator Validation
Unlike self-reported platforms, work requires operator approval:
👥 Trusted community validators
✅ Review before attestation
💬 Constructive feedback loop
🔍 Quality control
Why it matters: Verified work is fundable; self-reported data is not.
4. Composable On-Chain Records
All data is:
⛓️ Permanently on-chain (via EAS)
🔗 Referenced by other protocols
📊 Queryable via GraphQL
🔓 Open and transparent
Why it matters: Impact data becomes a public good, not proprietary.
5. Eight Forms of Capital
Beyond carbon/biodiversity, track:
Living, Material, Financial, Social
Intellectual, Experiential, Spiritual, Cultural
Why it matters: Holistic measurement of regenerative outcomes.
Product Principles
1. Mobile-First
Designed for smartphones in the field:
Touch-optimized UI
Large tap targets
Minimal typing
Camera-centric
2. Offline-Capable
Never lose work due to connectivity:
Local-first storage
Background sync
Resilient to network failures
3. Transparent
All data publicly verifiable:
On-chain attestations
Open source code
Clear permissions
No black boxes
4. User-Sovereign
Users own their data:
Passkey-based identity
Portable reputation
Can't be de-platformed
Interoperable
5. Community-Governed
Gardens self-coordinate:
Local operators validate
Communities set standards
No central authority
DAO-compatible
Target Users
Primary: Gardeners (Workers)
Profile:
Conservation volunteers
Community organizers
Land stewards
Students & researchers
Needs:
Simple documentation
Mobile-friendly
Works offline
Proof of impact
Secondary: Operators (Validators)
Profile:
Community leaders
NGO coordinators
Land managers
Educators
Needs:
Review dashboard
Member management
Impact reporting
Garden coordination
Tertiary: Evaluators (Funders/Researchers)
Profile:
Grant makers
Impact investors
Academic researchers
Government agencies
Needs:
Verifiable data
Flexible queries
Export capabilities
Integration tools
Use Cases
Conservation
🌳 Reforestation and habitat restoration
🌊 Watershed and wetland protection
🐦 Biodiversity monitoring
🌱 Invasive species removal
Regenerative Agriculture
🌾 Soil health improvement
💧 Water conservation
🐝 Pollinator habitat creation
📚 Farmer education
Community Action
🧹 Cleanup and beautification
🏫 Environmental education
🎭 Cultural preservation
🤝 Community building
Research & Monitoring
📊 Long-term ecological studies
🔬 Citizen science projects
📈 Impact evaluation
🗺️ Geographic mapping
Success Metrics
Platform Health
Gardens created and active
Work submissions per month
Approval rates (quality indicator)
Active gardeners and operators
Impact Outcomes
Area restored (sqm)
Species documented
Trees/plants installed
Community members engaged
Funding Unlocked
Retroactive funding allocated
Gardens receiving grants
Hypercerts minted (future)
Funder satisfaction
Roadmap Highlights
Q1 2024 ✅ (Complete)
PWA with offline support
Passkey authentication
MDR workflow
EAS attestations
Karma GAP integration
Q2 2024 🚧 (In Progress)
Multi-chain expansion (Arbitrum, Celo, Base)
Enhanced analytics
Export capabilities
Improved operator dashboards
Q3 2024 📋 (Planned)
Hypercert integration
Aggregated impact certificates
Fractionalization tools
Market integrations
Q4 2024 🔮 (Future)
Impact markets launch
DAO tooling
Advanced governance
Cross-protocol composability
Learn More
Core Features — Detailed feature breakdown
System Architecture — How it all works
Why Green Goods? — Problems we solve
Gardens & Work — Core concepts
Blog Post — Full vision
Get Started
🌱
Document Work Start as gardener
🧑🌾
Manage Garden Start as operator
📊
Analyze Impact Start as evaluator
👩💻
Build Integration Start as developer
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